Brandmix, the strategic brand consultant of La Lorraine Bakery Group proudly shares the excitement of La Lorraine factory opening at Manisa.

Brandmix, the strategic brand consultant of La Lorraine Bakery Group proudly shares the excitement of La Lorraine factory opening at Manisa.


La Lorraine Bakery Group is proud to officially inaugurate its new frozen bakery plant in Manisa.
The state-of-the art frozen production plant is part of an ambitious expansion plan of La Lorraine Bakery Group in fast-growing emerging markets such as Eastern-Europe and Turkey.
The investment of 23 million Euro (100 Million Turkish lira) in the new Manisa plant will allow La Lorraine Turkey to be a pioneer of high-quality frozen bakery (or ‘bake-off’) products and to become a leading bakery company offering to the Turkish consumers a wide choice of innovative bakery products, such as French baguettes, bread rolls, artisan breads and ciabatta.
The ‘Bake-off’ technology allows supermarkets and foodservice (HORECA) customers to offer top quality and freshly baked bakery products to their clients at affordable prices.