Who we are?
Who we are?
Yasemin Ünlü Romano
Brandmix, Founder & Chairwoman Senior Executive with 23 years of experience in the world’s largest multinational FMCG organizations (Nestlé and Unilever) and big Turkish companies with global and regional presence (Ülker and Sütaş). Ex-board Member of Ege Profil and Pimapen, 100% subsidiary companies of Deceuninck between 2013-2019 Assumed leadership roles in business, marketing/brand strategy development and execution, 360⁰ marketing plans development and execution, led several launch & re-launch, brand positioning, segmentation, innovation projects, had deep experience in consumer/shopper understanding and strong leadership experience in establishing new marketing organizations, managing cross functional and multi-cultural teams. Assumed leadership roles in business, marketing/brand strategy development and execution, 360⁰ marketing plans development and execution, led several launch & re-launch, brand positioning, segmentation, innovation projects, had deep experience in consumer/shopper understanding and strong leadership experience in establishing new marketing organizations, managing cross functional and multi-cultural teams. Who we are?
Alkan Eraltan Independent Marketing Services Consultant After he graduated from Galatasaray High School and Department of Business Administration at Political Sciences Faculty of Istanbul University, he worked in different executive positions at WPP Group, Turkcell, Doğan Broadcasting Group and Yıldız Holding. He is currently working as the head of a creative agency. He is co-founder of artnivo.com and also giving lectures at Bilgi University Next Academy MBA Program. He is currently holding a Marketing Communications Consultancy position at Yıldız Holding Chairman Office. Who we are?
Nevgül Anbarlılar Independent Digital Marketing Consultant & Lecturer at Bahçeşehir University
Graduating from Michigan State University MA in Advertising in 2004 , worked for FedEx Corporate Services over 4 years on various marketing and sales positions where she had executed many successful campaigns including first realtime discount program in companies history on digital platforms. Upon arriving back to Turkey in 2004, assumed the General Manager position at DirctComm, a database marketing and CRM agency now part of WPP group. Developed strategies and executed digital marketing and CRM programs including loyalty, customer care, customer life cycle, online marketing programs for top Turkish and Multinational clients. Joining Yıldız Holding in 2010 built the Digital Marketing Department, developed and executed the digital marketing strategies for all brands and companies of Yıldız Holding and also led the digital transformation and innovation projects for the corporation. Currently she is lecturing at Bahçeşehir University Advertising and New Media Departments as well as working as Independent Digital Marketing Consultant while being a PhD candidate for 2018. Who we are?
SIT Systematic Inventive Thinking SIT is a privately owned innovation company, established in 1995, headquartered in Tel Aviv with offices and affiliates on five continents. 1. SIT helps companies achieve success by making innovation a self-sustaining part of their organization. 2. We provide companies that want to think and act innovatively with the HOW. 3. The HOW is our unique Systematic Inventive Thinking® (SIT) methodology.
We have over 60 innovation experts - including facilitators, consultants, moderators, and project managers – worldwide with diverse professional backgrounds, including marketing, advertising, engineering, ergonomics, psychology, education, alternative energy, computer programming, medicine, IT, and organizational development. Sharing a passion for innovation, and helping organizations, and the people who work for them, to become more creative.
Yasemin Ünlü Romano
Nevgül Anbarlılar SIT